I'm not normally a fan of book trailers—most of them are either cheesy or amount to little more than a dramatic reading of the back cover copy, which doesn't thrill me. However, this book trailer from Libba Bray promoting her latest book for teens, Going Bovine, is a hilarious exception to the norm (embed code not available, so you'll have to visit EW.com to watch).
The 3-minute video is incredibly wacky. Any author who describes a book as "having all the hallmarks of being weird that people have come to know and tolerate in my writing" while wearing a cow suit gets my vote. We're talking to Bray about Going Bovine in an interview that will only appear on our website, and now I can't wait to hear what else she has to say about the book.
If you check it out, come back and let me know what you think. Are there any other book trailers I shouldn't miss?