Last month we asked you to fill out a short survey about your e-reader use, and now I have the results. You may have noticed that the BookPage print edition (starting in January 2011) includes a note on whether each book we cover is available in e-book form. We know that more and more of our readers are choosing to enjoy books digitally, but we wanted a better sense of how many.
Looking at these numbers, it's clear that a significant portion of our online readership—50% of those of you who chose to fill out the survey—own e-readers. For the most part, those of you who don't already own an e-reader don't want one. If you have one, Kindle is king, although you still buy a mix of e-books and paper books.
DO YOU OWN AN E-READER?
WHICH E-READER DO YOU OWN?
IF YOU DON'T CURRENTLY OWN AN E-READER, DO YOU WISH YOU DID?
DO YOU PRIMARILY BUY E-BOOKS OR PAPER BOOKS?
By the way, these stats are more relevant than ever, as next weekend the New York Times will unveil their e-book bestseller lists. According to Publishers Weekly, there will be separate fiction and nonfiction e-book bestseller lists, along with a combined e-book and print bestseller list.
For a perspective on how e-book sales will grow, read this post from Michael Hyatt, Chairman & CEO of Thomas Nelson Publishers, who believes growth will be slower than industry execs think.
Also, read why Web Editor Trisha Ping has known for nearly two years that she will never travel with print books again.
Question for readers: Are you surprised by these survey results?
An article in today's Wall Street Journal has been making the rounds on Twitter and in blogs—the piece is about the habits of e-reader owners, and as Penguin imprint Dutton tweeted this morning, the conclusions are "maybe not what you'd think."
The major conclusion? Studies show that e-reader users read more often than they did before they owned the device, but they read slower. (This does not surprise me. I read the first 100 pages of Mockingjay on a Kindle and the second 100 in a hardback; I made the switch because the lag time between pages was starting to get on my nerves.)
Marketing and Research Resources reports that e-reader owners read 2.6 books per month, whereas old-fashioned (i.e. print) readers read 1.9 books per month. (A comparison: according to our 2010 Reader Survey, 65% of BookPage readers read at least 4 books per month. 20% of you read at least 8!)
An e-reader study found that 40% of e-reader users read more than they did with print books. 55% of the group said they'd use the device to read even more books in the future.
E-reader users: How have your reading habits changed since you got your Kindle, iPad, Nook, Sony Reader, etc.?
For more on this subject, read Lynn's iPad vs. Kindle blog post.