Last month we asked you to fill out a short survey about your e-reader use, and now I have the results. You may have noticed that the BookPage print edition (starting in January 2011) includes a note on whether each book we cover is available in e-book form. We know that more and more of our readers are choosing to enjoy books digitally, but we wanted a better sense of how many.
Looking at these numbers, it's clear that a significant portion of our online readership—50% of those of you who chose to fill out the survey—own e-readers. For the most part, those of you who don't already own an e-reader don't want one. If you have one, Kindle is king, although you still buy a mix of e-books and paper books.
DO YOU OWN AN E-READER?
WHICH E-READER DO YOU OWN?
IF YOU DON'T CURRENTLY OWN AN E-READER, DO YOU WISH YOU DID?
DO YOU PRIMARILY BUY E-BOOKS OR PAPER BOOKS?
By the way, these stats are more relevant than ever, as next weekend the New York Times will unveil their e-book bestseller lists. According to Publishers Weekly, there will be separate fiction and nonfiction e-book bestseller lists, along with a combined e-book and print bestseller list.
For a perspective on how e-book sales will grow, read this post from Michael Hyatt, Chairman & CEO of Thomas Nelson Publishers, who believes growth will be slower than industry execs think.
Also, read why Web Editor Trisha Ping has known for nearly two years that she will never travel with print books again.
Question for readers: Are you surprised by these survey results?
We want to hear from our blog readers, too . . . fill out this survey about how you read, and we'll report back on The Book Case with the results in a couple of weeks.
For the record: Although I'm a blogger and love multimedia platforms, I'm still reading on dead trees. But ask me again in May after my 10-day trip to Argentina. I may cave after trying to fit 15 books in a carry-on suitcase.
An article in today's Wall Street Journal has been making the rounds on Twitter and in blogs—the piece is about the habits of e-reader owners, and as Penguin imprint Dutton tweeted this morning, the conclusions are "maybe not what you'd think."
The major conclusion? Studies show that e-reader users read more often than they did before they owned the device, but they read slower. (This does not surprise me. I read the first 100 pages of Mockingjay on a Kindle and the second 100 in a hardback; I made the switch because the lag time between pages was starting to get on my nerves.)
Marketing and Research Resources reports that e-reader owners read 2.6 books per month, whereas old-fashioned (i.e. print) readers read 1.9 books per month. (A comparison: according to our 2010 Reader Survey, 65% of BookPage readers read at least 4 books per month. 20% of you read at least 8!)
An e-reader study found that 40% of e-reader users read more than they did with print books. 55% of the group said they'd use the device to read even more books in the future.
E-reader users: How have your reading habits changed since you got your Kindle, iPad, Nook, Sony Reader, etc.?
For more on this subject, read Lynn's iPad vs. Kindle blog post.
The iPad went on sale today (if you order now you’ll receive the device on April 3), and I wondered how many e-reader users following The Book Case are tempted by Apple’s sleek new toy.
Forbes has some information on how browsing the iBookstore will work:
Apple has designated about 20 "top-level" categories for books, including "Fiction & Literature", "Reference," "Romance," "Cookbooks" and "Comics & Graphic Novels." Below those categories lie more than 150 sub-categories, including some very specific genres, such as "Manga" under "Comics & Graphic Novels," "Special Ingredients" under "Cookbooks," and "Etiquette" under "Reference." Some sub-categories, such as "Fantasy" and "Science Fiction & Literature," even have sub-sub-categories ("Historical" and "Paranormal," for example.) There are also two sections for "Erotica" books; one under "Fiction & Literature" and one under "Romance."
Rumor has it we’re getting an iPad at BookPage, so when that happens we’ll be sure share the experience of reading on the gadget.
Are you going to buy an iPad?
On Dec. 26, Amazon reported that it sold more e-books than physical books on Christmas Day. Also, the Kindle was the top gift sold on Amazon this holiday season (and apparently the top-selling gift on Amazon.com of all time).
These stats—at least regarding sales of e-books vs. physical books on Christmas Day—did not surprise me. One of the lures of e-books is instant gratification, and if anyone got an e-reader under the tree this year, I would bet that one of the first things they did was some online shopping for an e-book.
I received only physical books this year (including Jane Austen's Little Advice Book -- Aww), although I have big plans to blog about my experience reading on BookPage’s Kindle.
Since I know readers of The Book Case are some of the busiest readers around, I wondered how you received books this year. Did you get a new e-reader? Or did your family and friends stick to gifting classic ink-and-paper books?
Also: What was your favorite book you received? My family didn't give me too many books this year (probably because my bookshelf is about to topple as it is), although I was intrigued by Michael Crichton's Pirate Latitudes; my cousin excused himself from our Christmas dinner table in order to race through the final pages...