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Those were the days, my friend I am rare among American males, I venture to say, in liking to hang out clothes on a clothesline. It was traditionally a female task, but I like it. It is evidence of work accomplished, as Barbara Holland says in Wasn’t the Grass Greener: A Curmudgeon’s Fond Memories. It was ritual, she writes. It was what corporations now call job satisfaction. Alas, in this age when what corporations call job satisfaction is anything but, the operative tense of the verb is past. Now I cannot hang out clothes. A whimsical fate has landed us in one of those spanking new, soulless suburban developments where no one, male or female, hangs out clothes. Other than my wife, probably no one else wants to. It would be taken as a sign that you are too cheap to use the dryer, and the hanging clothes would get in the way of the kids on their motorized three-wheelers. Perhaps it’s even forbidden.

Holland writes, in 33 witty and thoughtful essays, not so much about things we have, like soulless suburbs, but about things we haven’t any longer, like clotheslines, that contribute to the soullessness. She argues that in losing them we lost a part of ourselves.

Though there is scarcely a dull page in the book, the chapters on abstract topics, such as idleness and worries, are better or at least more intellectually engaging than those on concrete items, such as radiators and desks.

For instance, in civilized places, she says, idleness, once the prerequisite for religion, poetry, philosophy, and other thought, has become a character flaw, and in America we’ve managed to stamp it out almost completely. Work stole our days, but entertainment ate everything left over. She writes about the homogeneity that is draining out of our culture, and has the temerity to suggest that diversity is not exactly a force of nature: The unnaturalness of diversity is obvious from the number of children’s books trying to sell it. This remark will have the thought police knocking at her door.

Some chapters those on psychiatry and war, particularly are less convincing than others. Each reader will have his or her own disagreements with some items. I take her point on the lack of heroes, but on this I am with Bertolt Brecht, who pitied not the nation that lacks them, but the one that needs them. And each of us could add to her list: personally, I yearn for the time when retired politicians did not supplement their munificent public pensions by shilling in TV commercials.

But probably the most important loss she discusses is childhood. Holland is not the first to report it missing Neil Postman talked about it years ago but she has some interesting reports on what it was last seen wearing. Primarily it wore a more carefree attitude. Children’s lives used to be freer, less supervised. Their recreation was not organized by adults into leagues, teams, and clubs. It wasn’t even called recreation. It was called play.

Children played with one another, big kids, little kids, higgledy-piggledy, and what they learned they learned from each other, for good or ill. Nothing that involved a grown-up telling us what to do, and how, and when, could possibly be called Ôplay,’ Holland writes. In a mere quarter-century of adult interference, games that kids not adults had passed down from generation to generation for centuries, like Ring-around-a-rosy and London Bridge, have all but disappeared.

The author does not make the connection, and I’m not sure I can, either, but somehow I feel that this disappearance is connected to her comment that personal prosperity has come to be the measure of our worth as human beings. We won’t be good so let’s be rich. In similar spirit, Florence King, another insightful essayist, said we live in the Republic of Nice, where, since we no longer believe in personal immortality, we lust after fleeting fame.

You do not have to be over 50 to enjoy this splendid, subversive little book. Its societal concerns transcend age groupings. Consider that four years ago, David Gelernter, a professor of computer science in his forties, wrote a book, 1939: The Lost World of the Fair, in which he argued that his parents’ generation ordered life better. And that Gelernter was one of those severely wounded by an explosive device mailed by Ted Kaczynski, the Unabomber, also no geezer, who had his own quarrels with our society.

Roger Miller is a freelance writer. He can be reached at roger@bookpage.com.

Those were the days, my friend I am rare among American males, I venture to say, in liking to hang out clothes on a clothesline. It was traditionally a female task, but I like it. It is evidence of work accomplished, as Barbara Holland says…

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Everyone knows the story of Moses. When the Pharaoh ordered that all Hebrew boys be killed, Hebrew mothers hid their children in baskets by the water. The Pharaoh’s daughter found and adopted baby Moses, who grew up to lead his people out of bondage.

It may be an old story, but it has survived retelling after retelling. It has even been made into several films, including the classic The Ten Commandments and more recently, Prince of Egypt.

Julius Lester, author of Pharaoh’s Daughter (ages 12 and up), breathes life yet again into the tale and this time for young readers. This time, too, there are some changes. Based on his research into linguistics and history, Lester chooses to call Moses Mosis (meaning is born, and the suffix of Tuthmosis ). He also changes Hebrew to Habiru. Another unusual feature of the book is that it focuses on Mosis’s mysterious sister, Almah, as much as it does on Mosis himself.

You probably have never heard of Almah. Lester explains in an author’s note that one passage in Exodus mentions a sister and though scholars have always assumed it was Moses’ older sister Miriam, the passage does not actually identify her. Lester took creative control at this point, fabricating a different sister: Almah.

Almah goes to live in the Pharaoh’s palace with her baby brother, Mosis, when he is adopted by the Pharaoh’s daughter. She grows to love Egyptian life, eventually rejecting her Habiru roots to become an Egyptian priestess and a dancer.

Mosis, too, must choose between Egyptian and Habiru culture; unlike his sister, however, he chooses to identify with the culture of his birth. The novel ends while he is still yet a boy, but we know the great leader he will become.

Although steeped in history and religion, Lester’s novel appeals to young readers because of its timeless themes. It is a coming of age novel about two teenagers going through awkward adolescences, making choices, and finally finding their true selves.

Vivian A. Wagner is a freelance writer in New Concord, Ohio.

Everyone knows the story of Moses. When the Pharaoh ordered that all Hebrew boys be killed, Hebrew mothers hid their children in baskets by the water. The Pharaoh's daughter found and adopted baby Moses, who grew up to lead his people out of bondage.
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The King may be dead, but the books keep coming. In the 21 years since Elvis Presley’s death, on August 16, 1977, a veritable cottage publishing industry has emerged. A year ago, when I was adding to the bulging shelves as co-author (with Peter Harry Brown) of Down at the End of Lonely Street: The Life and Death of Elvis Presley I counted more than 300 titles. And those were just the English-language entries! Why?

Chalk up the interest, in part, to Presley’s status in popular culture: he was the pulsating force of a revolution that got a generation all shook up. Then there’s the man himself and the enigma. And of course, there is the music. Music is the heart of one of the latest Elvis entries, Elvis Presley: A Life in Music: The Complete Recording Sessions, which is lavishly detailed and illustrated. Written by the authoritative Ernst Jorgensen, the book’s revelations range from the obscure (the first Elvis song to boast percussion was I’m Left, You’re Right, She’s Gone ) to the heart-breaking (during his last concert, a slurry and sadly bloated Elvis introduced Are You Lonesome Tonight? and then, as if to answer, said, and I am. . . ).

Jorgensen, an Elvis fan turned director of RCA’s Elvis catalogue, also underscores an overlooked Elvis talent as a savvy music producer. As a promoter, no one was more savvy than former carnival huckster Colonel Tom Parker, Elvis’s longtime manager, and subject of My Boy Elvis: The Colonel Tom Parker Story (Barricade, $22, 1569801274).

This is the first of a spate of upcoming titles about the colorful Parker, who passed away in 1997, and though some anecdotes related by Sean O’Neal (Elvis Inc: The Fall and Rise of the Presley Empire) are familiar to Presleyphiles, there are new details about the Colonel’s early years. O’Neal also adroitly analyzes the Colonel’s motives for wanting Elvis to do Army time and details how he masterminded the post-Army career comeback. Elvis’s movie career, pre- and post-Army, is the subject of Eric Braun’s The Elvis Film Encyclopedia: An Impartial Guide to the Films of Elvis (Overlook Press, $23.95, 0879518146). Actually, it’s not all that impartial. In grading the songs from Elvis’s films, Braun gives three stars (out of a possible five) to the embarrassing Confidence, from the movie Clambake. And he gives just two stars to Can’t Help Falling in Love, the great Presley ballad from Blue Hawaii.

Quibbles with ratings aside, the text is informative, as well as lively. The same can be said for most Elvis movies. Early Elvis is remembered in Elvis, Hank, and Me: Making Musical History on the Louisiana Hayride (St. Martin’s, $23.95, 0312185731), in which Horace Logan (with co-author Bill Sloan), recounts his days as producer and emcee of the show, which was broadcast over CBS radio. After bombing at the Grand Ole Opry, a young Elvis found a home away from home at the Shreveport program, which introduced him to much of the country and also featured music legends including Hank Williams, Johnny Cash, and Slim Whitman. Elvis’s early career is also recalled in That’s Alright, Elvis: The Untold Story of Elvis’s First Guitarist and Manager, Scotty Moore (Schirmer, $25, 0028645995), as told to James Dickerson. Way back when, Moore, bass player Bill Black, and Elvis were known as the Blue Moon Boys. From those early days on the road, to his latter-day revival, Moore (a Gibson man) has been a pivotal musical force.

Moving from music to marriage: Child Bride: The Untold Story of Priscilla Beaulieu Presley (Berkley Boulevard Books, $7.50, 0425165442), contradicts the official story delivered by Priscilla in her autobiography. Elvis’s famed ex has long maintained that she was a virgin when she finally married The King. Not so per this account, by Suzanne Finstad which relies heavily on the allegations of a former Presley buddy named Currie Grant (who has since been hit with a lawsuit, over his claims, by Priscilla). It was Grant who introduced the 14-year-old schoolgirl to the world’s most famous G.I., then 25, and stationed in Germany. But first, says Grant, he coerced the virginal Priscilla into sleeping with him as a kind of payment. As Finstad put it, She had entered into a Faustian pact to meet Elvis. It should be noted that Grant, at the time of the alleged tryst with the teenager, was 28, married, and the father of two.

Along with sex and drugs, this page-turner includes a good cat fight between Priscilla and an Elvis fan complete with screaming and hair-pulling and a National Enquirer-ish ploy, with the use of a voice stress test to determine who’s telling the truth, in a tape-recorded encounter between Priscilla and Grant. I still don’t know who to believe . . .

On the novelty side, Elvis gets the pop-up treatment in Elvis Remembered: A Three-Dimensional Celebration (Pop-Up Press, $29.95, 1888443456). See Elvis pop-up at the 1956 Mississippi-Alabama Fair and Dairy Show, which marked his landmark return to his hometown of Tupelo, Mississippi. He also cuts quite a 3-D figure in his famous gold lame suit, during his 1968 comeback concert, and during the so-called Jumpsuit Tours. In The Quotable King (Cumberland House, $8.95, 188895244X) Elvis’s words pop-out as categorized by Elizabeth McKeon and Linda Everett in chapters such as Early Elvis, Meet the Press, and Elvis on Elvis. There are Elvis’s observations on movies ( The only thing that’s worse than watching a bad movie is being in one ); his taste in burgers ( I like it done well. I ain’t ordering a pet ); and more.

Speaking of more: Due in November is Elvis Presley 1956 (Abrams, $17.95, 0810908999), featuring photos by Marvin Israel. January will see the publication of Careless Love: The Unmaking of Elvis Presley (Little, Brown, $27.95, 0316332224). This is Peter Guralnick’s follow-up to his acclaimed 1994 early Elvis biography, Last Train to Memphis. Also due in January is Colonel Tom Parker: The Carny Who Managed the King, by James Dickerson (Watson-Guptill, $24.95, 0823084213).

Who said Elvis was dead?

Biographer Pat H. Broeske is also a Hollywood reporter who regularly contributes to Entertainment Weekly.

The King may be dead, but the books keep coming. In the 21 years since Elvis Presley's death, on August 16, 1977, a veritable cottage publishing industry has emerged. A year ago, when I was adding to the bulging shelves as co-author (with Peter…

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When writing a novel set in our own world, authors can use shorthand to set the scene. Big Ben, San Marco, or the Arc d’Triomphe all conjure images regarding the architecture, food, language, and attitude of a place. Science fiction authors, however, must spend more time creating their setting and shaping their worlds. Author and editor Robert Silverberg has invited ten other science fiction authors to write new stories in some of the worlds they have already created. The result is Far Horizons, an anthology of 11 new stories set in some of the most popular science fictional worlds of the past 30 years. In addition to providing new readers with an introduction to these fictitious worlds and longtime readers a return ticket to their favorite universes, Far Horizons demonstrates the breadth of the science fiction genre.

More than just rocket ships and aliens, science fiction includes the soft sciences, as ably demonstrated by Ursula K. Le Guin’s story, Old Music and the Slave Woman, which tackles the issues of slavery and rebellion in very human terms. Orson Scott Card’s Investment Counselor leaves even the softer sciences behind as he sets up the relationship between his hero, Ender Wiggin, and Jane, the artificial intelligence which plays such a large role in the later books of his Ender saga.

Rocket ships and aliens, however, aren’t left behind. David Brin’s Uplift universe has always been filled with exotic creatures, and Temptation, his contribution, continues this tradition, telling his story through the eyes of enhanced dolphins. Brin’s colleague, Gregory Benford, looks at even stranger aliens in A Hunger for the Infinite. Benford’s aliens are mechanical creatures intent on destroying all biological-based life in the galaxy. More altruistic aliens and their spaceships may be found in Frederik Pohl’s The Boy Who Would Live Forever, a novella set among his Heechee novels. In this story, Pohl shows the boredom aboard a starship, as well as introduces creatures with almost godlike powers.

These stories, and the other six tales, provide an overview of what science fiction has become in the 1990s. While all of the authors have moved beyond the space operatic roots which spawned the genre, those roots can still be seen in several of the stories.

Steven Silver is a freelance book reviewer in Northbrook, Illinois.

When writing a novel set in our own world, authors can use shorthand to set the scene. Big Ben, San Marco, or the Arc d'Triomphe all conjure images regarding the architecture, food, language, and attitude of a place. Science fiction authors, however, must spend more…

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What won’t we do for our readers? We will travel the world, venture into dangerous lands literally. For the first time ever, we bring you a Ye Olde Curiosity Shoppe Exclusive. The life of Joe Carstairs (nee Marion Barbara Carstairs), was . . . well the words unusual and remarkable don’t even begin to describe it. But when this great eccentric, born in 1900, died at the age of 93, she was all but forgotten. We have Daily Telegraph journalist Kate Summerscale to thank for bringing Joe’s story to light with The Queen of Whale Cay.

Carstairs, who in the 1920s held the record for the fastest female speedboat racer in the world, was quite an iconoclast. A cross-dresser, open about her sexuality, she had a string of beautiful lovers and surrounded herself with famous people and fine things (she inherited a Standard Oil fortune). Perhaps most curious of all, though, was her relationship with her beloved doll and constant companion, Lord Tod Wadley. (Yes, that’s him, perched on her shoulder.) She had outfits designed for the little fellow, pictures taken of him, conversations with him; he was for Joe, Summerscale posits, a talisman of sorts. Eventually Joe went into a self-imposed exile, taking Lord Tod with her, of course. She bought an island in the Caribbean (Whale Cay), populated it with Bahamians, and, in essence, created her own queendom. Which brings us to this exclusive business you’ve been hearing so much about.

Inspired by the book, an intrepid BookPage correspondent recently went on assignment to Whale Cay. Upon her arrival, she found the island turned to jungle and gave us this report from the front: I don’t know if they tore the stuff down and moved it, took it with them, or what, but we didn’t seen any evidence that there was once a small kingdom on Whale Cay. It’s a deserted island! I did find some beautiful pieces of beach glass so the trip wasn’t a complete wash. And if you look closely, one of those pieces very mysteriously resembles a glass eye . . . a doll’s eye, perhaps? Yes, perhaps it was.

What won't we do for our readers? We will travel the world, venture into dangerous lands literally. For the first time ever, we bring you a Ye Olde Curiosity Shoppe Exclusive. The life of Joe Carstairs (nee Marion Barbara Carstairs), was . . . well…

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It is not unusual for people who love sports to make money doing something they are passionate aboutÐÐprofessional golfers, ball players, and race car drivers to name but a few.

It is a bit unusual, however, when one runs a major company dedicated to the outdoors and still has time to enjoy the sporting life. Leigh Perkins is one such man. He bought a failing fly-fishing and bird-hunting company named Orvis and turned it into an enormously successful business.

Perkins was born to a wealthy family, which enabled him to taste the joys of outdoor life at an early age. His mother loved to hunt, and he often hunted with her. His mother was also a relative of Mark Hanna, the industrialist whose businesses were coal, iron mining, and shipping, so Perkins inherited a business gene along with a love of the outdoors. His first job after college was in the iron mines of northern Minnesota, where he started as an engineer’s helper a tough and dangerous job. He left the mines and went into sales at a machinery company. At 37, he used his funds and promissory notes to buy Orvis, an outdoor products company which was languishing in stagnant waters.

Thus begins the story of a man on a mission to turn a company around and make it highly profitable. It was not an easy job. The company was stuck in its old ways. Perkins had to use all the skills he learned in the mines and as a salesman to change customs and teach his employees to regard the customer in a new light.

Perkins’s initiatives to adapt to new technology, embrace innovation, and move Orvis into the future make interesting reading. He stumbled along the way. He made costly mistakes. He made social gaffes. That is precisely why his story is fascinating and a far cry from most how I made my millions chronicles. ¦ Lloyd Armour is a retired newspaper editor.

It is not unusual for people who love sports to make money doing something they are passionate aboutÐÐprofessional golfers, ball players, and race car drivers to name but a few.

It is a bit unusual, however, when one runs a major company…

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Of all the emotions human beings experience, the one that is most difficult to talk about is grief. People are very uncomfortable with the concept of losing a loved one or a close friend. What can one say? What should one do? How does one cope with not having that person around? Perhaps adults have problems dealing with death and loss because they fear something that is unknown or that cannot be explained. If adults have these problems, isn’t it more difficult for children to learn to cope? If Nathan Were Here is a warm, sensitive story of how one little boy is encouraged and supported to find his own way to remember his best friend. A comforting, empathetic squeeze from his father, a quiet time sitting by Nathan’s favorite strawberry garden, and an understanding teacher who allows classmates to fill a memory box help the young boy think through the things he and Nathan enjoyed doing together and wonder what they might do together if he were here.

Mary Bahr gently explores the grief that a young boy feels when his best friend dies. Because adults in his life intuitively refrain from inadequate explanations and choose to quietly be there for the youngster in an understanding way, he is able to find ways to express his questions and his sorrow. Because he is allowed to grieve in his own way, he is able to reach out to Nathan’s sister, who needs him.

Most touching is the dreaming rug that is kept in the special tree fort Nathan and the young boy shared. Here the two best friends met to talk about all the things little boys think about, dream about, and do. It was an important place just for the two of them. It is here, in the quiet solitude, the young boy closes his eyes and finally asks, What am I supposed to do without my best friend? If Nathan Were Here is written in simple, honest language, and the warm, expressive watercolors by Karen A. Jerome tenderly express the sensitive story of children’s friendships. Young readers ages 5 and up would appreciate and understand this book especially if one is experiencing the loss of a friend.

Cynthia Drennan is a grandmother of seven.

Of all the emotions human beings experience, the one that is most difficult to talk about is grief. People are very uncomfortable with the concept of losing a loved one or a close friend. What can one say? What should one do? How does one…
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The season for beaches and hammocks has inspired a sizzling quartet of new mysteries. Set from Massachusetts to New York to California’s central valley, these tales offer memorable characters, genuine surprises, and fine writing.

In Dennis Lehane’s Prayers For Rain, private investigator Patrick Kenzie must outsmart a brilliant, brutal psychopath. Angela Gennaro, half of the Boston-based Kenzie/Gennaro team in Lehane’s four previous novels, has opted at the outset for professional retirement and personal distance. Patrick toughs it alone, except for Bubba, his large felony-bent friend without fear. After a young woman requests that Kenzie stop a stalker before his obsession escalates, Patrick and Bubba begin to unravel a pattern of ruined lives and suicides. When Patrick decides that the deaths are murders, he must put himself in the spotlight and call in every favor he can muster. Lehane is expert at peeling back layers, blending plot elements of bizarre complexity and frightening simplicity. The sleuthing is dogged, the pressure constant, especially when acts of admirable intent produce awful results.

Soft Money, by K. J. A. Wishnia, finds Filomena Buscarsela, native of rural Ecuador, street-smart ex-New York policewoman, single mother of a two-year-old, trying to solve the murder of a Bronx bodega owner. The crime is typically urban unsolved, quickly forgotten. But Filomena knew the man, and the victim’s family wants justice. Filomena, on food stamps, just starting a new job, accepts the family’s offer to pay for a behind-the-scenes investigation. The story draws on elements of Dominican immigrant culture a neighborhood’s dealings with macho tradition, good and evil voodoo, and mob intimidation. It explores the plight of rookie cops, the frustrations of poverty, the hidden side of politics. Wishnia’s self-published first novel, 23 Shades of Black, nominated for the Edgar and Anthony awards, took the mystery world by storm. Soft Money keeps the winds in full swirl.

Richard Barre’s fourth mystery, Blackheart Highway, puts California private eye Wil Hardesty in dark territory. A weekend escape to Bakersfield turns into a search for Doc Whitney, a singer/songwriter from the era before country music went slick. Years ago, consumed by success, strung-out, Doc murdered his wife and children. Now he’s been paroled and Wil is hired to keep him away from old associates. There’s more to it than a simple fend-off. Why are these people so worried about an ex-con with only himself to blame? Why has Doc returned to the scene of his life’s greatest tragedy? Blackheart Highway sneaks out of suburbia, past fields of oil wells, then climbs to wilderness where rules of humanity change. Barre’s tight narrative and concise descriptions carry a pace guaranteed to wear out the edge of your chair.

The Final Detail, by Harlan Coben, asks if a man with a high-stress job can just disappear for a few days. Can’t he run off to paradise, a palm tree on the sand, a cool drink with a lovely companion? Not when sports agent Myron Bolitar is dragged back to the real world to find his business in a shambles, his partner, Esperanza Diaz, under arrest for the murder of a top client, and himself in need of an alibi. Enter a secretary with the hots for Esperanza; add a TV lawyer suddenly failing at what she’s done best; toss in an educated thug and wannabe competitor in the agency business. Nothing could get worse. But it does. Coben’s humor in this cluster of eccentricities shows a fine touch. His credible story embraces the cynicism intelligent folks adopt for sanity’s sake. And his credentials are hot: the Myron Bolitar novels have won Edgar, Anthony, and Shamus Awards.

Tom Corcoran is the Florida-based author of The Mango Opera and Gumbo Limbo.

The season for beaches and hammocks has inspired a sizzling quartet of new mysteries. Set from Massachusetts to New York to California's central valley, these tales offer memorable characters, genuine surprises, and fine writing.

In Dennis Lehane's Prayers For Rain, private…

Review by

It is not unusual for people who love sports to make money doing something they are passionate aboutÐÐprofessional golfers, ball players, and race car drivers to name but a few.

It is a bit unusual, however, when one runs a major company dedicated to the outdoors and still has time to enjoy the sporting life. Leigh Perkins is one such man. He bought a failing fly-fishing and bird-hunting company named Orvis and turned it into an enormously successful business.

Perkins was born to a wealthy family, which enabled him to taste the joys of outdoor life at an early age. His mother loved to hunt, and he often hunted with her. His mother was also a relative of Mark Hanna, the industrialist whose businesses were coal, iron mining, and shipping, so Perkins inherited a business gene along with a love of the outdoors. His first job after college was in the iron mines of northern Minnesota, where he started as an engineer’s helper a tough and dangerous job. He left the mines and went into sales at a machinery company. At 37, he used his funds and promissory notes to buy Orvis, an outdoor products company which was languishing in stagnant waters.

Thus begins the story of a man on a mission to turn a company around and make it highly profitable. It was not an easy job. The company was stuck in its old ways. Perkins had to use all the skills he learned in the mines and as a salesman to change customs and teach his employees to regard the customer in a new light.

Perkins’s initiatives to adapt to new technology, embrace innovation, and move Orvis into the future make interesting reading. He stumbled along the way. He made costly mistakes. He made social gaffes. That is precisely why his story is fascinating and a far cry from most how I made my millions chronicles. ¦ Lloyd Armour is a retired newspaper editor.

It is not unusual for people who love sports to make money doing something they are passionate aboutÐÐprofessional golfers, ball players, and race car drivers to name but a few.

It is a bit unusual, however, when one runs a major company dedicated…
Review by

In addition to treating employees well, companies in today’s crowded markets have to find ways to break through the clutter of advertisements and information to reach consumers. That’s where Send ‘Em One White Sock: And 66 Other Outrageously Simple (Yet Proven) Ideas for Building Your Business or Brand comes in. It’s a compendium of practical brand-building ideas from two veterans of direct marketing.

Neal Lipschutz is managing editor of Dow Jones News Service.

In addition to treating employees well, companies in today's crowded markets have to find ways to break through the clutter of advertisements and information to reach consumers. That's where Send 'Em One White Sock: And 66 Other Outrageously Simple (Yet Proven) Ideas for Building Your…

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Roger Kahn on boxing? It just doesn’t sound right.

Kahn is better known for writing about baseball. His book on the Brooklyn Dodgers of the 1940s and 1950s, The Boys of Summer, is still considered to be one of the finest pieces of literature ever written about the game. His new book on boxer Jack Dempsey and his reign as the world’s heavyweight champion proves, however, that Kahn is worth reading under any circumstances. The 1920s are sometimes called the first Golden Age of Sport, and Dempsey was one of the period’s main heroes. World War I had ended, and as leisure time increased, Americans focused more attention on spectator sports. Dempsey ranked alongside Babe Ruth, Bill Tilden, and Bobby Jones as headliners of the decade.

According to Kahn, boxing exploded in the public consciousness while Dempsey was champion. Twenty-thousand fans looked on as Dempsey took the title from Jess Willard in 1919. His last championship bout, the famous Long Count fight against Gene Tunney, was witnessed by an estimated 125,000 and followed by millions of others. Along the way, Dempsey defended his title a few times, divorced one woman, married another, starred in some movie serials, and was an attraction wherever he went.

This biography is a little more personal than one might expect. Kahn interviewed Dempsey several times when the ex-champ was holding court as a restaurant owner in New York City in the 1950s and 1960s. Flame recounts some of these stories. Dempsey obviously made a big impression, as Kahn suggests that Dempsey is the greatest heavyweight of all time. And while that’s not the majority position in that never-ending debate, Kahn does a good job convincing the reader that Dempsey is a deserving contender. He makes an even better case that Dempsey is a figure of historical importance.

A friend of Kahn’s once told him a few years ago, I think too much has been written about Babe Ruth and not enough about Jack Dempsey. Kahn does a nice job of closing that gap. ¦ Budd Bailey is a hockey reporter and editor for the Buffalo News, and a contributor to The Sporting News.

Roger Kahn on boxing? It just doesn't sound right.

Kahn is better known for writing about baseball. His book on the Brooklyn Dodgers of the 1940s and 1950s, The Boys of Summer, is still considered to be one of the finest pieces of…
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Going to the zoo and best friends: two familiar themes for children, and themes artist Todd Parr presents from a unique perspective with his new books Zoo Do’s and Don’ts and The Best Friends Book. Though suitable for toddlers and pre-K audiences, readers of all ages will appreciate the humor in the creative mix of text and illustration.

Parr’s Zoo Do’s and Don’ts is a fresh glance at a well-known topic. In the spirit of last year’s Do’s and Don’ts, Parr supplies an easy-to-follow guide for zoo etiquette. And, Parr assumes, the rules apply even if you keep company with a zoo animal outside of the cages. For example, Do go to the movies with a skunk; Don’t make her mad. The illustrations are as brightly colored as the humor, showing the effects of an angry skunk in an enclosed area. Through comical illustrations, Parr is able to artistically convey every sense from the heinous odor of an angry skunk to the pain one might endure when dancing with a porcupine. It could be one of the books that children request often as a read-aloud, yet the creative humor will keep the story fresh for adults.

Like Zoo Do’s and Don’ts, Parr’s The Best Friends Book brings creative text and bright, cartoon-like illustrations together for a humorous, yet child-true depiction of friendship. Parr is able to see friendship through a child’s eyes: Best friends will share their pizza with you even if you want to wear the pepperoni. The text is enhanced by the illustration, showing a stunning pair of pepperoni earrings dangling from a friend’s ears. Both are books that friends young and old will want to share.

Lynne Bercaw is a former elementary school teacher now teaching children’s literature at Peabody College, Vanderbilt University.

Going to the zoo and best friends: two familiar themes for children, and themes artist Todd Parr presents from a unique perspective with his new books Zoo Do's and Don'ts and The Best Friends Book. Though suitable for toddlers and pre-K audiences, readers of all…
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Good Company: Caring as Fiercely as You Compete is the story of a company grounded in positive human dynamics. Hal P. Rosenbluth is the chief executive officer of Rosenbluth International, a global travel services firm based in Philadelphia. With co-author Diane McFerrin Peters, who used to be the company’s top communications officer, Rosenbluth details the employee-oriented management style he says spurred the company to financial success and global growth. As a service company, Rosenbluth firmly believes in listening to customers and in empowering employees closest to the customer to make meaningful decisions.

In 1992, the company underwent a reorganization that, among other things, significantly flattened the hierarchy and put systems into place that identify employee strengths and leadership potential. Interestingly, Rosenbluth International puts the human resources function at the center of what it’s about, not shunted off to the side with no real power as is the case at many companies. Rosenbluth practices what is often only preached: that a company’s employees are its greatest asset. That’s a truth particularly applicable given today’s tight labor market.

While Rosenbluth International is the main focus of this detailed management study, the authors also describe enlightened employee practices at 14 others companies that, along with Rosenbluth International, were cited in the 1992 book The 100 Best Companies to Work for in America. These companies include Hallmark Cards, Hewitt Associates, Mary Kay Inc., and Lands’ End.

One criticism of the book is that it is too rah-rah. Managers also learn from mistakes. Were there employees who couldn’t cut it in the new organizational set-up? Were some reluctant to take on decision-making responsibility? Such questions go largely unanswered.

In addition to treating employees well, companies in today’s crowded markets have to find ways to break through the clutter of advertisements and information to reach consumers. That’s where Send ‘Em One White Sock: And 66 Other Outrageously Simple (Yet Proven) Ideas for Building Your Business or Brand (McGraw-Hill, $18, 0070526680) comes in. It’s a compendium of practical brand-building ideas from two veterans of direct marketing.

With one page or less devoted to each one, authors Stan Rapp and Thomas L. Collins list 67 tried-and-true ideas from successful companies around the world. The second part of the book provides fuller descriptions of the innovative marketing and service programs these companies employ. The downside of this format is that the second section seems somewhat repetitive after the one-page teasers. On the plus side, the ideas presented are flexible and varied enough to be applicable to companies of all sizes in a broad range of businesses. Companies cited range from an upscale Minneapolis men’s clothier to giants such as Ralston Purina and Andersen Windows. The authors don’t spend much time with the Internet, but what they do say is on target. They see the World Wide Web as a place for companies to fill the gap between advertising and sales, using the limitless Web to provide gobs of information about products and services.

Direct marketing becomes relationship marketing through the creation of frequent buyer clubs, the launching of contests, and other methods of building customer loyalty and customer data bases detailing specific interests. Okay, I know you’re dying to know, so here briefly is the story of the one white sock that forms the basis of this book’s intriguing title. A New Zealand airline included a single white sock in its direct-mail effort to get people to renew membership in the airline’s frequent flyer club. The renewal required a significant fee. The company promised two more white socks would be sent to the club member if he or she renewed. This fun offer promised two more socks so that the member would still have a pair even if a washing machine or dryer ate one of the socks. The promotion resulted in a 92% renewal rate.

One of the great issues facing couples with children is the work/family crunch. There never seems to be enough time or energy to do everything well (or even passably). Most often women bear the brunt of this dilemma, handling the bulk of child-rearing and housecleaning responsibilities while more and more also hold full-time jobs. Sure there are exceptions, but they are still just that. In Two Incomes and Still Broke? It’s Not How Much You Make, It’s How Much You Keep (Times Business, $14, 0812929896) author Linda Kelley doesn’t take sides in the cultural/sociological battle about whether both parents should work. Obviously, economics are a compelling factor for many. What Ms. Kelley does offer is a detailed look at the real, after-tax, after-job-related-expenses financial benefit of a second wage earner in the family. She offers worksheets to help you figure out your own situation. The bottom line is that second incomes usually net less than they seem.

Though she doesn’t take sides, readers might conclude that Ms. Kelley’s own route (part-time work as a second earner) is the most financially logical and perhaps a better parenting choice. But the author insists the spouse most often at home also has to do heavy lifting on serious household budgeting and comparison shopping (some would say penny pinching). It’s not a universally desirable lifestyle. This book will make you take a hard look at what it costs to work, not just work’s financial rewards.

Neal Lipschutz is managing editor of Dow Jones News Service.

Good Company: Caring as Fiercely as You Compete is the story of a company grounded in positive human dynamics. Hal P. Rosenbluth is the chief executive officer of Rosenbluth International, a global travel services firm based in Philadelphia. With co-author Diane McFerrin Peters, who used…

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