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Businesswomen everywhere ask Gail Evans, the author of the best-selling Play Like a Man, Win Like a Woman, the same question: do I have to play golf? Her answer is a resounding no. “So what if you play golf,” she says, “they’re making the deal in the locker room and you’re never going to get in there.” Evans says it’s time to stop acting like “junior men” and start playing on the women’s team. By supporting each other, women can pave the way for success. BookPage recently spoke to the (now retired) first female executive vice president at CNN about her new book, She Wins, You Win, and the girl’s game that can make women more powerful in business.

Why do women think they have to play golf to be successful? The trouble we have had as women is that somebody told us back in the ’70s and ’80s that the way to get ahead was to become junior men. The truth is, most very successful women are very feminine. I don’t mean they wear frilly dresses, but you know their female side. They use their brains and the compassion they have as women to be successful.

How do I win when another woman wins? When a woman fails at a big job, everyone knows it was a woman. It’s not the chairman of that company that failed; it’s the woman chairman of that company that failed. And there’s almost always a female component. She didn’t fail because she couldn’t balance the budget. She failed because women aren’t into finance. That reflects on every other woman. The next time they get ready to hire somebody for that position, the guys think, Well, we gave a woman the chance at that and she didn’t do very well.’ So ultimately that hurts you. But when she’s terrific and successful, they don’t say it’s because she’s a woman. When woman are shining, the issue of “woman” is diminished. It’s just who does the best job.

And to become more powerful women need to form teams? My solution to this is that we need to help each other. I think of these teams as the idea that we’re connected. The idea that I care about your success, that your success matters to me, that I understand the connection between your success and mine. Women are natural relationship builders, so why don’t we have the old girl’s network figured out? We’ve made it artificial. We know how to do this personally so well. I know women who couldn’t walk into an office comfortably, but they can network with 43 people to find the best pediatrician. It’s like we lose all those skills the minute we come to work.

And the one that kills me the most: “I’m looking for a mentor. Will you be my mentor?” Being a mentor is not about a formal job. These are natural things! To get into the system that the guys have, we’re setting up these artificial structures when we know how to do it very well. We’re trying to reinvent all these things and make them complicated. Why is that? Women think we have to make it on our own, that there’s no integrity in getting help. I say it’s not even good business to refuse to get help. If you’ve got connections, you’re supposed to use them. I’m saying we have to start doing it together because one is not enough. One doesn’t get you any power. It’s when six move ahead that we have power, and then we can help each other when we’re stuck.

You tell women to keep their mouths shut about other women at work. Why? When you talk to a man you work with about another woman, the power of your words is five times that of another man. When you say something bad about her, be clear you’re putting the nail in her coffin. And if you put the nail in her coffin, think of who’s going to put the nail in yours. Watch your words carefully, and don’t get caught in the romance of being the one he trusts. If she’s not good, they’re going to get rid of her. They don’t need you to justify it. I’m not telling anyone to be dishonest; I’m just telling people that this is a trap you need to be very careful about.

Businesswomen everywhere ask Gail Evans, the author of the best-selling Play Like a Man, Win Like a Woman, the same question: do I have to play golf? Her answer is a resounding no. “So what if you play golf,” she says, “they’re making the deal in the locker room and you’re never going to get […]
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I Don’t Know What I Want, But I Know It’s Not This is the perfect guide if you want to find gratifying work but aren’t sure how to get started. Author Julie Jansen, now in her fifth career, gives simple, actionable steps for six situations that are typical of disgruntled workers (i.e., where’s the meaning; bored and plateaued; and yearning to be on your own) in this inexpensive manual. Taking you step-by-step through the process, Jansen urges readers to start by looking inward. “Understanding who you are your values, attitudes, preferences, and personality traits is the key to discovering the kind of work that will bring you personal fulfillment,” says Jansen. Most workers burn out because they work all day on projects that have no personal meaning for them, which is a sure way to sap energy reserves.

Jansen includes lots of quizzes and questions to guide your look inward, but the best part of the book is the explanation of the answers, which helps translate your unique attitudes and values into a meaningful career. The clearer you are about your likes and dislikes, strengths and weaknesses, the easier your job search will be, says Jansen.

Jansen also tackles the nuts and bolts of the job search, stressing the necessity of making a clear action plan and taking small steps. Excuses like “I’ll have to take a decrease in pay” and “I don’t have enough time” won’t cut it with Jansen’s can-do attitude. Her handbook is a smart way to get going in a new direction.

I Don’t Know What I Want, But I Know It’s Not This is the perfect guide if you want to find gratifying work but aren’t sure how to get started. Author Julie Jansen, now in her fifth career, gives simple, actionable steps for six situations that are typical of disgruntled workers (i.e., where’s the meaning; […]
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The fact that teenagers are the target of elaborate corporate marketing schemes both aggressive and subliminal is no revelation. The process has been going on for years, whether the product being pushed is music, fast food, sneakers or soft drinks. In Branded, a fascinating and provocative study of modern-day consumerism and the teenager’s role within it, writer Alissa Quart sheds light on the increasingly sophisticated modes of advertising being used to lure and influence teens. Many of the facts here are disturbing. While today’s “branding” usually exploits teens’ desires to sport designer clothes, see the hippest new films and play the latest trendy video games, there has also been a statistical upsurge in physical branding, including body-piercing, tattooing and cosmetic surgery (for the females), as well as the use of performance-enhancing drugs (for the males). Quart relies on interviews with advertisers and representative teens, offering a rather cynical scenario in which Madison Avenue strives to rope in its peer-pressurized prey at younger and younger ages, and the kids go right along with the program. Discussion generally centers on current pop culture films like Legally Blonde, teen literary sensations, skateboarder Tony Hawk, “logoism,” even the bizarre emergence of pro-anorexia Web sites and the way in which advertisers either play into it or strive to create trends themselves. Quart also offers conclusive evidence of backlash, in which kids have been astute enough to discover as some of their ex-hippie parents once believed that money isn’t everything, and clothes don’t necessarily make the man. While Quart’s study doesn’t really offer any solutions to the problems at hand, it does effectively capture the almost-arcane realities of modern-day teenage life.

The fact that teenagers are the target of elaborate corporate marketing schemes both aggressive and subliminal is no revelation. The process has been going on for years, whether the product being pushed is music, fast food, sneakers or soft drinks. In Branded, a fascinating and provocative study of modern-day consumerism and the teenager’s role within […]
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In her evocative new book, Loot: The Battle over the Stolen Treasures of the Ancient World, Sharon Waxman travels to Egypt, Turkey, Greece and Italy to investigate the persistent tribulations of looting and restitution. Presenting more questions than answers, Loot reveals that there is no easy solution to the centuries – old problem of stolen antiquities.

Egypt, for example, wants the return of the Rosetta Stone from the British Museum, the Denderah zodiac from the Louvre and the bust of Nefertiti from the Altes Museum in Berlin. Western museums, on the other hand, argue that after hundreds of years, artifacts have a new cultural value in their current locations. Antiquities seen by the hundreds in mere hours in major museums would be seen by only hundreds annually in their source countries. And what about security and climate – control? Consider Turkey, which forced the Met to return the Lydian Hoard, only to have it stolen from a national museum without a functioning security system.

Throughout her journeys, Waxman traces the history of prestigious cultural icons, and how in the name of building collections, these antiquities arrived in renowned Western museums, including four of the worst offenders – so named for their rampant acquisition of looted artifacts and their refusal to disclose the real provenance of these items – the Louvre, the British Museum, the Metropolitan Museum of Art and the J. Paul Getty Museum.

The most intriguing areas of Loot are the accounts of and interviews with flashy government officials, journalists who have received death threats and sacrificed their families in the name of restitution, shady dealers and curators turned scapegoats. Among all the finger – pointing, Waxman hopes museum and government officials around the world can meet somewhere in the middle, cracking down on looting by only purchasing artifacts with a clear provenance and being honest about the history of looted artifacts when displaying them. As the battle continues, enlightened readers and art observers will be among the victors. Angela Leeper is an educational consultant and freelance writer in Wake Forest, North Carolina.

 

In her evocative new book, Loot: The Battle over the Stolen Treasures of the Ancient World, Sharon Waxman travels to Egypt, Turkey, Greece and Italy to investigate the persistent tribulations of looting and restitution. Presenting more questions than answers, Loot reveals that there is no easy solution to the centuries – old problem of stolen […]
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Mid – April 1961: the Bay of Pigs Invasion. May 5, 1961: Alan Shepard becomes the first American in space. Late May 1961: President and Mrs. Kennedy travel to Paris. Of the three events, the last might seem the least significant, but that visit – of which JFK famously quipped “I am the man who accompanied Jacqueline Kennedy to Paris, and I have enjoyed it” – led to a spectacular feat. The first lady charmed Parisians with her style, grace and fluent French and scored an even bigger coup when the French Minister of Culture promised to loan her the “Mona Lisa,” the most valuable work in the Louvre. Margaret Leslie Davis perfectly captures the magic of the Kennedy White House, behind – the – scenes maneuvering and the stories of the major players on both sides of the Atlantic in Mona Lisa in Camelot.

In the beginning, only Mrs. Kennedy and Andr

Mid – April 1961: the Bay of Pigs Invasion. May 5, 1961: Alan Shepard becomes the first American in space. Late May 1961: President and Mrs. Kennedy travel to Paris. Of the three events, the last might seem the least significant, but that visit – of which JFK famously quipped “I am the man who […]
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No one seems to have all their financial ducks in a row, not even personal finance expert Janet Bodnar. She writes a weekly column on kids and money for Kiplinger’s Personal Finance magazine and The New York Times (she’s known as Dr. Tightwad) but in preparing a finance book geared to women, she realized she hadn’t updated her own will or put her kids on her insurance policy. “I would have sworn I had done that!” she says. Writing her new book, Think $ingle, which addresses specific money issues facing women, opened the eyes of this wife, mother and household manager. “I was the audience for the book as well as the author of the book, so every step along the way I was comparing what I was writing with what I was doing myself. Sometimes I could say, OK, I’m up to speed, and sometimes I wasn’t.” BookPage recently talked to Bodnar about the advantages of “thinking single.” What does “thinking single” mean for women? You always have to be financially independent in your own mind, no matter what your marital status is, no matter what your stage of life is. Even if you have a loving husband who handles the finances, you need to know his bookkeeping system, have enough life insurance to cover you and the kids if something were to happen to him, and have your own retirement plan, even if you don’t have a job. That’s what thinking single means: You always have to ask, what would I do if I were on my own tomorrow? Would I be up to speed on everything? You say that 90% of women will manage their money on their own at some point in life, either because they’re divorced, widowed or never married. Did that surprise you? All women start out on their own when they’re in their 20s, but what really shocked me was when you add in the number of divorces [just under 50%] and [realize] that the average age of widowhood is 58. Some women never marry, but the majority will, and yet of those women, the majority will end up on their own at some point in the future. I found that to be shocking. I think it’s in the back of every woman’s mind, but you think it’s always far in the future, so when you see that statistic, it brings you up short.

Women investors tend to earn better returns than men. What are they doing differently? Men tend to be overconfident with their money. Even when they don’t know diddly about money, they act like they do and bluff their way through. But confidence isn’t the same thing as competence. Women tend to be underconfident and underestimate what they know about money, so they tend to be less aggressive and take fewer risks. Because women go out and do the research, they feel pretty good about what they’re doing when they plunk down their money. Then they leave their money alone and don’t trade all the time.

Are women too averse to risk? I think they are because of the underconfidence thing. They worry about the future, and in the back of their mind is the bag lady fear “I’m not going to have any money” so they tend to be conservative with their money, probably too conservative, at least when they’re younger. Women need to be a little more aggressive, especially if they’re looking at long-term goals.

After reading the book, what’s a good first step for women who want to start tackling their finances? I would take stock of where I am. Don’t try to do everything at once because you can get overwhelmed with all this financial stuff. I would sit down and say, what is my number one worry? That can be a lot of different things for different people, and hopefully, they’ll find material in the book to speak to any of those issues, whether it’s dealing with your spouse, budgeting or saving for retirement. Once you get a handle on that, you can move on down your list. You need a feeling of accomplishment.

No one seems to have all their financial ducks in a row, not even personal finance expert Janet Bodnar. She writes a weekly column on kids and money for Kiplinger’s Personal Finance magazine and The New York Times (she’s known as Dr. Tightwad) but in preparing a finance book geared to women, she realized she […]

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